About the gold

How to approach planning

How to approach planning

The management textbooks say: "The main responsibility of a Manager is to plan the work of his own and subordinates." Entrepreneurs seem to understand this, but they can't get off to a good start to plan. In this lesson, we will try to cure the pre-flight Blues.

Let's get Oblomov out of bed!

Why planning is difficult

Every day an entrepreneur has something going on: calls, meetings, corporate events. Only one event happens randomly, and the other is expected. One thing leads to the goal, and the other-takes up time. 

The goal of this course is to make sure that every event is expected and leads to your goal. It's not magic, but it's a little bit of it.

So, what usually prevents us from sitting down to plan? 

1. there is No time 👨 💻

This, I think, the most popular excuse. I sometimes think "I Need to plan a week", but then: projects, clients, deals, family, stores, and the week has passed. I don't remember what I did during the week. In any case, it happened to you. If not-respect and respect.

Yes, planning takes time. And it seems that you will now have to throw this time around over and above what you already spend on business. In fact, you won't have to. With a normal approach to planning, you will stop wasting time on things that don't lead to results. Useless tasks will turn into free time. 

2. We have to think 🙇

Everyone likes the image of an entrepreneur, who is doing something. Calls, meets, turns, sells, look how cool. But thinking of the strategist is not paying attention. I myself would have liked to attend the "Top 10 conversion tips" training earlier than the "Think while you're young" lecture.

Relatively recently, I have realized that mindless doing is the finger in the middle sky. Either you get lucky or you don't. Although it seems that it is better to do something than not to do it at all. But if this" somehow " leads you to the negative, then it is better, after all, not to do anything. 

It turned out that thinking wasn't so boring. Judge. One does → does → does again → no result → sad. The second is thinking → thinking → doing → it turns out → good, Maldives, Paris. Boring and fun is better than not boring and then sad. I hope the thought has sunk in.

But this does not mean that if you think a lot, you will get a guaranteed result. After all, you can also think of butterflies in the clouds. But if you think about the right things — it will probably lead to results. Planning is the path of the peaceful warrior.

3. The thirst for doing 🔥 👨 🚒 🔥

For some people, business is a gambling game where you constantly risk losing money. Adrenaline is racing, and many entrepreneurs are sitting on this drug. In this state, a person is constantly doing something by inertia: making a phone call, making deals, getting out of it, drinking coffee, sweating. Work becomes a struggle for survival. And after the working day, he comes home with the feeling that the day has not been lived in vain. 

What if all these actions are empty? But you can't blame yourself. You can't say I'm just pretending. So it turns out that while before the nose has a lot of tasks, it is difficult to just sit down and think. And it seems that to think is to do nothing. And to do nothing is to get no adrenaline.

Planning reduces the level of adrenaline. And when you sit down to plan over and over again, it's a good habit not to dive into a bunch of tasks, but to think about them first, whether solving these tasks will bring you closer to your intended goal. Gradually, the way of thinking changes, Zen and calmness appear.

It's time to get off the needle.

4. a me norm 🤴 👍

There are still people who are already happy with everything. The money seems to be there, the business has been growing slowly for 5 years, and the work is being done. Why is this planning necessary? Waste of time. We are doing well. At the end of the month, we will find out how much we will earn, and we will move on.

No, of course we don't mind — if everything is going well with you, then so be it. After all, the main thing is that you are happy. And if you are happy with the fact that the business works without planning — You are welcome. But, unfortunately, that's not what we're here for.

We know that since you are reading this course, it means that you are at least a little interested in planning. We just had to say it in front of you. Go on.

Around — a lot of myths

So that you do not think that everything will turn out a hundred percent after the course, let's talk about a couple of points. We'll sort it out, so to speak, on the beach.

Myth 1. «Trick» 

Some people think that planning is just a technique and a tool. Like I studied the "how to plan" manual, went and did. But in practice, it works differently. I seem to have studied all the techniques, planned the first couple of weeks and moved Out. The stone flower does not come out.

It turns out that the main thing in planning is not how and how you do it, but why you do it at all. What matters is not technique, but method of thinking. Did you catch it?" Let's wake.

Myth 2. "Predicting the future» 

"Why plan when everything will happen differently in the future anyway? You plan to open a new store in a month, but tomorrow your partner leaves you, and the plan has changed. Or you want to increase your profit by at least a third, but then the dollar rate jumps." You're right — the future is changing. Unfortunately, we can't predict it. And this is normal. 

The essence of planning is not to predict the future once, make a plan, and blindly follow it for a month or a year. The point is to build a plan based on the current situation and use it from time to time adjust.

Predicting the future-leave it to the psychics.

Myth 3. " I Plan to take no more risks»

If you think planning will save you from taking risks, don't. Entrepreneurship is about taking risks, and no amount of planning can save you from that. Open terrible secret. If you are in business, know that an ass will happen one day. I'm sorry for being so quick, but in business you can't do it without making mistakes.

The idea of planning is not to eliminate all possible risks, but to anticipate them as much as possible and be prepared when necessary. Once again, this is not magic. (But still a little Yes).

What does planning do?

Planning helps turn a plan into a reality. After all, we plan and fantasize about something every day, but only 10% of it comes from this. The essence of planning is to make sure that when you say "I planned to double my net profit by the end of the year", then it would have happened with a 90% probability.

Planning is when you do now what you planned yesterday. In a smart way, this is an organized performance of a task from the past. Planning helps to organize the process, and therefore increase productivity the probability of dreams coming true.

So, we suggest moving from the "Take and do" level to the "Plan and do" level. During the course, we will try to make you much cooler.


Today we talked about what we need prevents you from starting planning. I hope that you have become more confident and, as pioneers, are ready to do a good job. 

Next time, we will tell you about the 6 main steps of financial planning. Let's show the entire chain, briefly tell you about the financial model and budget. Let's run through everything that you will learn during the course. Practice is not for you mountains.

See you in a week!
Sasha and Andrey.

P. S. If you stumbled across this lesson in social networks or on our website, we invite you to complete the full course. You can subscribe here — http://noboring-finance.ru/planerka

If you don't share it on social networks, we won't be upset 😓 😪 😢